GoldMine Premium Edition Features

GoldMine Premium Edition has a variety of features to improve the key customer-facing areas of your business. Here is a summary of the tools the software provides, the area in which they are used and the benefits they bring.

Sales Force Automation

Sales Force Automation is a key function of all quality CRM systems, and an area in which GoldMine Premium Edition is particularly strong. Its key features include:

  • Contact management
  • Activity/Interaction management
  • Opportunity management
  • Forecasting/Pipeline management
  • Sales methodologies
  • GM+View
  • Quota management
  • Configurable email integration
  • Literature fulfillment
  • Remote access

These features will bring the following benefits to your company's sales force:

  • Improved customer retention through a more complete understanding of your customers
  • Conversion of more leads to sales with the use of sales methodologies
  • Increased productivity by automating routine tasks and business processes

Marketing Automation

From managing leads to running marketing campaigns, GoldMine Premium Edition has the following features to improve your marketing efficiency and effectiveness:

  • Campaign execution
  • Campaign analysis
  • Lead import
  • Lead distribution
  • Lead analysis
  • Automated marketing processes
  • Holistic view of marketing activities

GoldMine Premium Edition will deliver the following benefits to help your marketing:

  • Manage and execute more effective and repeatable marketing campaigns through the generation and distribution of qualified leads to your sales force
  • Convert more leads to sales by simplifying and automating the lead incubation and maturation with Automated Processes®
  • Improve overall campaign effectiveness by monitoring campaign results in real-time while making adjustments to campaign activities

Customer Service

To help improve the customer satisfaction and customer retention of your business, GoldMine Premium Edition provides the following tools:

  • Case Tracking
  • Escalations
  • History/Activity tracking
  • KnowledgeBase searching
  • Visual Alerts
  • Visibility by sales force

These features will bring the following benefits through more effective customer service:

  • Improve customer satisfaction while streamlining overall productivity through the use of activity management, email tracking, knowledge base searching, and case audit history
  • Reduce support costs by providing users with full visibility into open cases along with other customer interactions

Management Capabilities

GoldMine Premium Edition supports management throughout the company through detailed reporting and analysis:

  • Sales analysis
  • Lead analysis
  • Activity analysis
  • Contact reports
  • Answer wizard
  • Crystal® reports

These management capabilties enable you to:

  • Concentrate your efforts on delivering results with useful reporting and analytics
  • Gain pipeline insight from built-in analysis and reporting capabilities
  • Get real-time updates for your pipeline and track products, prospects, revenue potential, and closing rates in real time

Automated Processes

Using the following features, GoldMine Premium Edition can automate a wide range of activities, reducing manual intervention and improving the efficiency of your business processes:

  • Trigger definition
  • Activity creation
  • Event monitoring
  • Configurable procession options
  • Automated tracks

Automated processes will help your company:

  • Reduce manual intervention by automating routine and repetitive tasks and other business processes
  • Increase efficiency through predefined actions for use on all contacts or a group of contacts

The powerful tools and features available in GoldMine Premium Edition will bring real, measurable benefits to your company. For further information of any aspect of the software, please contact Concentrix.